A calm presence. A bold operator.
With over 15 years in healthcare, I've built a career on one principle: simplify the path forward and deliver outcomes that matter. I work with startups finding their footing and established companies ready to scale, bridging the gap between strategy and execution at every stage.
Schedule a Conversation
I don't hand you a report and walk away. I get in the work with you, diagnosing what's broken, building what's missing, and staying until it sticks.
From standing up operations at early-stage companies to restructuring core functions at growth-stage ones, my focus has always been the same: cut the complexity, create alignment, and move fast toward what matters.
In high-pressure environments, I'm the steady hand. Leaders and teams describe me as the calm in the room: someone who navigates uncertainty without losing focus, builds trust across competing priorities, and makes decisions with clarity when others are reactive.
I bring together operations, finance, sales, marketing, and systems thinking into a single coherent strategy. My work creates environments where teams feel ownership, not just direction.
Early in my career I was in sales: quota-driven, client-facing, and quietly studying why some businesses scaled and others stalled. That curiosity pulled me toward operations and leadership, and eventually to Ways2Well, where I joined on Day 1 as COO. I built the operational infrastructure from the ground up, hired the entire team, and helped grow the business from zero to a multi-million dollar company in a telehealth space that was still figuring out what it was. From there I took a partner role at Revive Rx Pharmacy, where I oversaw back-office operations, including finance and the accounting function, through a sustained growth period. That's the foundation I bring to every engagement.
I solve problems that matter. I synthesize complex viewpoints, stay calm under pressure, and find practical paths forward so businesses can scale, adapt, and succeed on their own terms.
Unified operations across two early-stage companies, achieving profitability and multimillion-dollar revenue within 4 years.
Built and scaled multiple digital health business lines with strong profit margins.
Designed a customer strategy achieving 92% satisfaction and 80%+ retention across client portfolios.
Led early EHR and telehealth integration at Ways2Well, helping position the company ahead of an industry that was still catching up.
Whether you need a fractional COO to run operations while you focus on growth, a strategic advisor to cut through complexity, or an operator who stays in the work until results are real, Cardinal Point Innovations meets you where you are.
I tailor every engagement to your stage, your team, and the specific outcomes you're chasing. No templates, no off-the-shelf frameworks. Just clear thinking, disciplined execution, and measurable results.
"Tay is a great listener who takes the time to fully understand challenges before making decisions. His calm and analytical approach to complex employee and operational issues stood out as a key strength. His strategic insights into marketing, sales, operations, and finance helped us streamline processes and create a more efficient and scalable business model."
"Tay's ability to think outside the box and challenge conventional approaches is a testament to his forward-thinking mindset. When faced with complex, high-stakes challenges, he consistently finds practical paths forward and creates meaningful impact in ways others hadn't considered."
A 30-minute call costs nothing and clarifies everything. No pitch. Just a direct conversation about where you are, what's in the way, and whether we're the right fit.
Schedule via Calendly Send an Email